About The Floral Marketing Company

We have 25 years’ experience running florist businesses, alongside 25 years in marketing and design.

Meet the team
behind the company

We understand seasonal pressure, delivery deadlines and busy shop floors because we’ve lived it.

Rachel Ross

Hi, I’m Rachel, a Florist with over 25 years in the industry. Over the years,  I’ve had the privilege of creating flowers for weddings, celebrations, goodbyes and countless everyday moments.
Being a florist means being part of people’s stories. Running my own business for 17 years has taught me something else too — many florists are incredible at what they do, but their websites don’t always show the magic of their work.
 
I realised florists didn’t just need marketing. They needed someone who understood the industry from the inside.
 
So we created a marketing and website service specifically for florists. Our goal is simple: to help flower businesses build beautiful, effective websites that reflect their brand, attract the right customers and support their growth.
 
Because the best marketing for florists should come from someone who understands floristry.

Fifth House

Floral Marketing is led by Fifth House, a UK-based design and marketing studio with over 25 years’ experience delivering high-quality websites, branding and digital marketing for retail and customer-focused businesses.

With a strong background in marketing strategy, design and digital platforms, Fifth House brings proven expertise in creating websites that are both visually engaging and commercially effective.

This experience underpins everything we do at Floral Marketing, from building easy-to-use Shopify websites to creating clear, practical marketing solutions. We focus on clarity, reliability and results, combining technical know-how with thoughtful design and straightforward support, so florists can grow their businesses online with confidence.

Ready to grow your florist business?

We’ll recommend the right package, set everything up properly, and support you along the way.

No jargon. No pressure. Just honest advice.